Alice’s Heart Inc. (“Alice’s Heart,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit alicesheart.org (the “Website”), make a donation, complete a form, register for an event or program, request assistance, volunteer, partner with us, or otherwise communicate with us.
By using the Website or submitting information to us, you acknowledge the practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not submit personal information through the Website.
1. Information We Collect
Depending on how you interact with Alice’s Heart, we may collect:
Please do not submit information that we have not requested or that is not necessary for your interaction with Alice’s Heart.
2. How We Collect Information
We may collect information:
- Directly from you when you complete a Jotform or another online form, make a donation, register, request assistance, contact us, subscribe to updates, volunteer, or inquire about a partnership.
- Automatically through the Website and technologies used by our website host, security providers, analytics providers, or similar vendors.
- From referral organizations, community partners, event partners, or service providers when you have authorized the referral or when otherwise permitted by law.
3. How We Use Information
We may use information to:
- Respond to inquiries and requests for support.
- Review program eligibility, enroll participants, coordinate services, and provide referrals or resources.
- Plan and administer programs, community events, screenings, donation distributions, volunteer activities, and partnerships.
- Process and document donations and provide receipts or acknowledgments.
- Communicate about applications, services, appointments, events, program updates, volunteer opportunities, fundraising, and organizational news.
- Improve the Website, programs, outreach, accessibility, safety, and community impact.
- Create reports, evaluate outcomes, and support grant or funder reporting. When reasonably practicable, we use aggregated or de-identified information for these purposes.
- Protect our participants, staff, volunteers, partners, systems, and legal rights; prevent misuse or fraud; and comply with legal obligations.
We will not use sensitive health-related information for targeted advertising. Alice’s Heart does not sell personal information for money.
4. Health Information and Medical Disclaimer
Information you provide about pregnancy, postpartum health, blood pressure, an infant, or another health matter may be sensitive. We use such information only as reasonably necessary to evaluate or provide programs, resources, referrals, follow-up, reporting, safety, or other purposes described in this Policy.
Alice’s Heart is a community-based nonprofit organization and is not a healthcare provider. Information submitted to Alice’s Heart is not automatically protected by the Health Insurance Portability and Accountability Act (“HIPAA”). We nevertheless seek to handle sensitive information with appropriate care and safeguards.
The Website, our programs, and our communications do not provide medical diagnosis, treatment, or emergency services and are not substitutes for professional medical advice. Call 911 or seek immediate medical care if you believe you or another person is experiencing a medical emergency. Do not use a website form, email, or text message for urgent medical needs.
5. How We Disclose Information
We may disclose information:
- To service providers that help us operate, including Jotform, PayPal, website-hosting, email, text-messaging, data-storage, security, and technology providers. These providers process information under their own terms and privacy practices and may use information as needed to provide their services.
- To community or program partners when needed to coordinate an event, referral, resource, benefit, screening, or service that you requested or agreed to receive.
- To professional advisers and funders , as reasonably necessary for legal, accounting, insurance, audit, compliance, grant administration, or reporting purposes. We seek to use aggregated or de-identified information for funder and public reporting whenever reasonably practicable.
- For legal or safety reasons , when required by law or when we reasonably believe disclosure is necessary to protect a person’s safety, investigate suspected fraud or misuse, protect rights or property, respond to lawful process, or comply with legal obligations.
- In an organizational transition , such as a merger, restructuring, transfer of programs or assets, or dissolution, subject to appropriate protections and applicable law.
- With your direction or consent for another purpose disclosed when the information is collected.
We do not disclose your sensitive health-related information to unrelated third parties for their own marketing.
6. Donations and Payment Processing
Online donations are processed through PayPal. PayPal collects and processes payment credentials under its own privacy policy and terms. Alice’s Heart may receive limited transaction information, such as the donor’s name, contact information, amount, date, transaction identifier, and any designation or note. You should review PayPal’s privacy practices before submitting payment information.
7. Cookies and Similar Technologies
The Website and its providers may use cookies and similar technologies to operate and secure the Website, remember preferences, understand Website use, and improve performance. Your browser may allow you to block or delete cookies. Disabling cookies may affect Website functionality. Where required by applicable law, we will request consent before using nonessential cookies.
8. Email and Text Messages
If you provide your email address or telephone number and consent to communications, Alice’s Heart may contact you about your inquiry, application, requested services, appointments, programs, events, volunteer opportunities, fundraising, or organizational updates.
Consent to receive promotional text messages is not a condition of donating, receiving assistance, or participating in a program. Message frequency may vary. Message and data rates may apply. You may opt out of promotional texts at any time by replying STOP or by contacting us through the Website. You may unsubscribe from promotional emails by using the unsubscribe link, when provided, or by contacting us. We may still send non-promotional messages that are necessary to respond to your request or administer a service in which you are participating, unless applicable law requires otherwise.
9. Data Retention
We retain information only for as long as reasonably necessary for the purposes described in this Policy, including providing programs and services, maintaining donation and financial records, fulfilling grant or reporting obligations, resolving disputes, protecting safety, and complying with law. Retention periods may vary according to the type and sensitivity of the information and the reason it was collected. We may retain aggregated or de-identified information where permitted by law.
10. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect information in our control. No website, form, email, text message, payment platform, or storage system can be guaranteed to be completely secure. You submit information electronically at your own risk.
If a security incident affects information for which notice is legally required, we will provide notice in accordance with applicable law.
11. Your Choices and Requests
You may contact us to:
- Ask what personal information we maintain about you.
- Request correction or deletion of information, subject to legal, financial, grant, safety, and operational retention requirements.
- Update your communication preferences.
- Withdraw consent for future optional communications or uses.
We may need to verify your identity before completing a request. We will respond as required by applicable law. Some information may remain in backups, records required by law, or records reasonably necessary to document services, donations, consent, safety matters, or disputes.
12. Children’s Privacy
The Website is intended for adults and is not directed to children under 13. We do not knowingly collect personal information online directly from children under 13 without appropriate parental or legal-guardian consent. Parents and legal guardians may provide information about their children when requesting family or infant services. If you believe a child under 13 submitted personal information directly to us without appropriate consent, please contact us so we can review and, when appropriate, delete it.
13. Third-Party Websites and Services
The Website may link to or use third-party websites and services, including Jotform and PayPal. Their privacy and security practices are governed by their own policies, not this Privacy Policy. Alice’s Heart is not responsible for the content, availability, or privacy practices of third-party services.
14. Visitors Outside the United States
Alice’s Heart is based in Georgia, United States, and its Website and programs are primarily intended for people in the United States. If you access the Website from another country, your information may be transferred to and processed in the United States, where privacy laws may differ from those in your location.
15. Changes to This Privacy Policy
We may update this Privacy Policy as our practices, services, or legal obligations change. We will post the revised Policy on the Website and update the “Last updated” date. Material changes will apply prospectively unless otherwise permitted by law.
16. Contact Us
For privacy questions or requests, contact Alice’s Heart through the Contact page at alicesheart.org or call 404-423-2611 .
Alice’s Heart Inc. | Compassion in Action. Advocacy at Heart.
Alice’s Heart Inc. is a 501(c)(3) nonprofit organization dedicated to advancing maternal health through education, advocacy, and compassionate support for mothers and families.
© 2026 Alice’s Heart Inc. All rights reserved.
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